Course Materials and Launch Campaign

A successful course launch is all about getting the right materials in front of the right learners.

In 2024, University of Colorado launched the Coursera Specialization, Grant Writing for Health Researchers.

My scope of work included reviewing on-screen graphics for course videos, designing downloadable course materials in Canva to facilitate easy, cross-team collaboration, and designing and writing promotional social media campaigns.

My pre- and post-launch LinkedIn campaigns helped drive over 1,300 enrolled learners within the first 90 days of launch.

Course Design Snippets

Note: Because the downloadable course materials and videos are proprietary paid content hosted on Coursera, I have provided a high-level visual sneak peek above to respect intellectual property boundaries. I am happy to discuss my design process during a conversation. Contact me here!

Selected LinkedIn Campaign Posts

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